Global Retail IT Spending market 2016-2020
Description-
The
retail
IT spending
market
Technavios
research analyst predicts the global retail IT spending market to
grow steadily at a CAGR
of close to 4% during the forecast period.
Increased need to find customer insights from a large pool of
structured and unstructured data is a major driver for investment by
retailers on big data analytics technology.
This
research report also covers the role of SMAC technology in shaping
the growth of the market. Retailers focus on right product assortment
for the right stores, depending on the store's attributes, local
customer demand, and product preference. Technavio expects analytics
platforms to quickly gain popularity among CMOs as a secure and easy
to use option. With this, IT spending in retail is expected to
significantly improve customer satisfaction in the upcoming four
years.
Product
segmentation and analysis of the global retail IT spending market
- Hardware
- Software
- IT services
IT
services accounted for the largest market share with more than 35% in
2015. However, as per the market forecast, the software segment is
likely to witness the fastest growth until 2019 due to high demand
emerging from the e-commerce market.
Geographical
segmentation and analysis of the retail IT spending market
- Americas
- APAC
- EMEA
In
2015, North America outpaced the growth of retail software market in
BRIC countries posting a growth of more than 5% from 2014. The market
is driven by growing investments in payment systems, omnichannel
integrations, data security, and mobile proliferation and engagement.
Competitive
landscape and key vendors
The
emergence of many vendors in the global retail IT spending market has
led to fierce competition. Along with increasing demand from
end-users, the market is also witnessing rapid innovations and more
importantly, the evolution of retail solutions with advanced
computing capabilities, leading to high efficiency and productivity.
Vendors in this market are constantly adopting effective marketing
and promotional strategies to provide quality products that meet
customer expectations.
Table
of Contents
PART
01: Executive summary
Highlights
PART
02: Scope of the report
Market
overview
Top-vendor
offerings
PART
03: Market research methodology
Research
methodology
Economic
indicators
PART
04: Introduction
Key
market highlights
PART
05: Market landscape
Market
overview
Market
size and forecast
Five
forces analysis
PART
06: Market segmentation by application
Segmentation
of global retail IT spending by product type
IT
service
Hardware
Software
PART
07: Geographical segmentation
Geographical
segmentation of global retail IT spending
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